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PRESS RELEASE from

 

 

         268 Bush Street , San Francisco , California 94104-3524

 

For Immediate Release:  San Francisco , April 17, 2009

 

Media Contact: Greg Walsh greg@walshpr.com 203 292- 6290

 

Announcing - DR. TOY’S BEST CLASSIC TOYS FOR 2009

Selected by Stevanne Auerbach, Ph.D. (Dr. Toy)

 

You can count on classic toys. These are the long lasting toys that “keep on playing” long after the batteries and latest fads are gone.

Where do you turn for a selection that provides a timeless, fun experience that will hold your child’s interest?

It’s time to turn back the clock!  Look for toys that have remained valued playthings since they were first introduced ten or more years ago. These are the lasting favorites of all children who have played with them.

The toys that with the passing of time have become true classics are often overlooked in the rush to get the “hot” new toys. Often great playthings may not reach youngsters who can benefit from playing with them.

Parents need to balance their children’s play experiences. They need to be reminded that classic, highly beneficial toys are still around. Quickly parents and grandparents will recall the fun they had with these same classic toys.

Stevanne Auerbach, Ph.D., known as Dr. Toy, has been tracking trends in the toy business for more than 30 years. In her just released Dr. Toy’s Best Classic Products for 2009, she has searched across the entire toy industry for the great classic toys that fit the criteria for fun and high play value’.

Dr. Toy says, “Classic toys are enduring and have many important benefits. They encourage the child’s interaction, involvement and are truly child-powered.”

A wide variety of selections are included among this year’s winners. The list reflects toys that Dr. Toy says “are perfect for all ages and interests from baby to older children, teens and adults, from low to high tech, and from nature to nurture.”

She recalls some favorite playthings in many family toy chests including (her favorite), Jacks and Ball, jump rope, paper dolls, pick-up sticks, and a long time favorite, marbles. Certainly anyone who has ever tried a hula-hoop still finds it fun to swirl one of the colorful plastic hoops anytime, and for exercise, stress reduction and amusement add a Frisbee or yo-yo!


“Classic toys,” Dr. Toy says, reflecting back to her own youth, “are toys you return to from your own childhood like the shiny, durable Radio Flyer red wagon, scooter, or tricycle. Many parents want to introduce their child to that special favorite, a yo-yo, or Lincoln Logs, Erector Sets, or Tinker Toys, or an Etch-A-Sketch, or a first teddy bear, Raggedy Ann doll, or Lionel electric train. Classics are ‘basics’ that never go out of style.”

Dr. Toy carefully surveys the toy marketplace year round to select a wide-range of great classic toys. While Dr. Toy keeps abreast of new products, she keeps her eye on the enduring and endearing qualities of the toys of yesteryear. The classic toys she has selected as winners have been available for ten, fifty, or a hundred years or more.

The winners of the annual classic toy search are included in Dr. Toy’s Best Classic Toys for 2009, available now on the free, popular, accessible web-site that presents her award selections for parents and teachers to benefit children.

Dr. Toy’s Guide, www.drtoy.com, provides all pertinent information and includes photos, complete product descriptions, links to company sites, and consumer information.

If you are at a loss for an appropriate toy for the child in your life, the suggestions found in the Dr. Toy’s Best Classic Toys Program for 2009 will help you more easily locate valuable products to introduce to your child. These toys have truly met the ‘test of time.’  They have endured, entertained, and satisfied children for many years, and will continue to do so for many years to come.

Dr. Auerbach’s earlier book, Toys for a Lifetime: Enhancing Childhood Through Play (Rizzoli), provides a close up of over 60 classic toys that you enjoyed. She is also the author of Dr. Toy’s Smart Play/Smart Toys: How to Raise a Child with a High P.Q. (St Martins Press, 1999, Educational Insights, 2004, and ICR, 2006). This book has been published in Greece , India , Israel , Korea , Spain and Thailand , and soon will be available in Indonesia , Russia , Taiwan , with more to come.

If you wish to nominate a favorite classic toy for next year’s selection of “Best Classic Toys,” send your recommendation now to: Dr. Toy, 268 Bush Street , San Francisco , CA 94104 . For a free hardcopy of the Dr. Toy’s Best Classic Toys For 2009, send an SASE #10 business envelope.

You can explore Dr. Toy’s web site, www.drtoy.com, to find out what all the excitement is about. Then make some of your own by selecting those products that most appeal to your child (or yourself).  Perhaps you will easily share the fun of a special classic toy with your child. You may recall the fun of that toy when you were little. If that’s the case, you can enjoy carrying on a family tradition that spans several generations. Consider finding your favorite classic toy to enjoy. Many adults collect toys as a fun hobby. Besides, adults need more time to play for emotional and physical benefits. “More playtime for all!” is Dr. Toy’s Rx for children and adults.


Dr. Toy’s Best Classic Products For 2009

Company

Product*, Type

Price

Age

Intro

CustSrv#

www.

1. Adorable Originals

Adorable Girl Doll, AE DO ES TY

$29.99

4-8

2007

602-678-4898

adorableoriginals.com

2. ALEX

Crafty Fashion Show, AC

$17.00

3-5

2009

800-666-2539

alextoys.com

3. ALEX

Lemonade Stand, AE CP FP

$150.00

3-5

2000

800-666-2539

alextoys.com

4. ALEX

Picnic Basket, AE CP FP OP

$35.00

3-5

2003

800-666-2539

alextoys.com

5. Automoblox

Automoblox T9-SE, AE CP ES PZ

$45.00

3-8

2009

973-442-9444

automoblox.com

6. b. dazzle

Baseball Scramble, BG CG ES NO PZ

$8.95

4-12

1994

800-809-4242

b-dazzle.com

7. b. dazzle

Dolphins Scramble BG CG ES NO PZ

$8.95

4-12

1995

800-809-4242

b-dazzle.com

8. b. dazzle

Frogs Scramble Square, BG ES NO PZ

$8.95

4-12

1998

800-809-4242

b-dazzle.com

9. b. dazzle

Puppies Scramble BG ES NO PZ

$8.95

4-12

1996

800-809-4242

b-dazzle.com

10. Carrera

Spider-Man, AE ES HO TY

$89.99

8-12

2009

609-409-8510

carrera-toys.com

11. Color Me House

Color Me House, AC CP NO

$39.95

3-12

2008

541-633-0813

colormehouse.com

12. Crayola

64Ct Crayons w/Sharpener, AC AE CP

$4.99

5-12

1958

800-272-9652

crayola.com

13. Crayola

Model Magic Deluxe Craft, AC AE CP

$14.99

5-12

1990

800-272-9652

crayola.com

14. Duncan Toys

Duncan Butterfly Yo-Yo, AE HO TY

$3.49

8-12

1954

800-457-5252

yo-yo.com

15. Family Pastimes

Max, BG

$15.00

4-7

1986

888-267-4414

familypastimes.com

16. Figures in Motion

Famous Figures Ancient Times AC BO

$19.95

6-12

2009

510-482-8500

figuresinmotion.com

17. Fisher-Price

Little People 50th B’day, AE CO TY

$17.49

1-4

1968

800-432-5437

fisher-price.com

18. For My Kids

Happy Fun Dough, AC AE CP ES GN

$4.99

2-12

2008

972-740-6913

formykidsonline.com

19. Green Toys

Jump Rope, AE GN

$9.99

5-12

2009

949-459-2165

greentoys.com

20. Heavenly Hug Doll

Heavenly Hug, AC CP DO TY

$39.99

3-12

 

888-484-3655

heavenlyhugdolls.com

21. K'NEX

400 Piece Tub, CO

$20.99

7-12

1993

800-543-5639

knex.com

22. LEGO Systems

Brickbeard's Bounty, CO CP ES NO

$99.99

6-12

2009

800-453-4652

lego.com

23. Little Tikes

Cozy Coupe, AE CO

$49.99

18 mos-5

1979

847-582-1610

littletikes.com

24. Pressman Toy

Mastermind, BG CP

$15.00

8-12

1998

800-800-0298

pressmantoy.com

25. Schylling

Children's Tin Tea Set, AE CP

$19.99

3-5

1999

800-541-2929

schylling.com

26. Wham-O

Hacky Sack Striker Footbag, AE TY

$4.99

5-

1983

888-942-6650

wham-o.com

27. Wham-O

Hula Hoop, AE Ty

$5.99

5-8

1958

888-942-6650

wham-o.com

28. Wild Republic

Hanging Monkey, NO PL TY

$9.99

3-5

1999

800-800-9678

wildrepublic.com

29. WorldDiscoveryBox

Discovery Box, AE ES HO SC

$69.00

5-12

2008

877-300-4075

worlddiscoverybox.com

 

*Product information updated regularly on www.drtoy.com

 

Key:


AC = arts & crafts

AE = active

BG = board game

BO = book

CG = card game

CO = construction

CP = creative

DO = doll

ES = educational skills

FP = fantasy play

GN = green

HO = hobby

NO = novelty

OP = outdoor play

PL = plush

PZ = puzzle

SC = science

TR = travel

TS = transportation

TY = toy

 

 

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